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There are no
guarantees in life, so I
don�t guarantee that
following these tips will
bring you more money every
time. However, I do
guarantee that they will
greatly increase your
chances of pulling more of
the top-paying AdSense ads
to your site than if you
don�t follow these
suggestions.
Enough with the disclaimers,
let�s get down to the
business of making money.
Google lets advertisers bid
anywhere from a minimum of
.05 per click right up to a
whopping $100. It should be
pretty obvious that you�re
not going to get rich
running .05 cent ads on your
site, but getting a few $100
ads, or even some $10, $20,
or $30 ads can�t be a bad
thing, right?
Now the problem is, Google
is pretty closed-mouthed
about who is paying what for
their ads, and there is no
real way to determine which
words pay the most per
AdSense click.
But ah, far away in a
parallel universe we find
another Pay-Per-Click
provider called Overture. It
seems that Overture is less
sensitive about releasing
their top-priced words and
anyone who cares to find out
what web sites are paying
for words and phrases can do
so by simply using Overtures
tattle-tale special pricing
tool (http://www.pixelfast.com/overture/).
And it couldn�t be easier to
use. You simply type in a
key word or phrase and the
tool returns a list of
advertisers using that word
and how much they are
paying. It even shows you
the actual ad.
Oh what a treasure trove of
wealth-grabbing results this
can be if you know what can
be done with that priceless
information.
Consider this possibility
Any key word or phrase
that�s worth big bucks on
Overture is probably worth
big bucks on Google as well,
maybe even more, right? So
try this experiment:
Enter the phrase �SEO
Services� without the quotes
in the Overture tool
(http://www.pixelfast.com/overture/).
When I entered that phrase
on the day I wrote this
article, I was found a
company called SEO Inc. that
was willing to pay $8.01 per
click, followed by SEO
Advantage at $8.00, and
Online Web Consultants at
$6.50. Other bidders
appeared below them in the
$3.00 range straight on down
to some who wouldn�t pay
more than a dime per click.
Now, if a company is willing
to pay that much money for a
click on Overture, it is
probably willing to pay that
or more on Google. Even if
that particular company isn�t
advertising on Google, you
can be pretty sure that the
same key phrase is drawing
near the same bid price from
other companies who do
advertise on Google. So what
that means is there is no
way that you can possibly
afford NOT to have some web
pages posted somewhere that
are targeted to those
sweet-paying words.
All you have to do is use
Overture�s pricing tool to
find the highest-paying key
words that are related to
your site and then optimize
those words to start pulling
similar ads. If all goes to
plan, you can perhaps
double, triple, or even
quadruple your AdSense
revenue without needing any
increase in traffic or
click-through rate. http://www.miniencyclopedia.net/adsense
About the
Author
ivan |